SALES DIRECTOR JOBS

The following job description is a snapshot of one of our successful placements.

For our latest career opportunities, please visit our JOB BOARD.

SALES DIRECTOR

We are actively seeking a dynamic and skilled Content Manager to join our sales team. As a Content Manager with a strong emphasis on sales, you will be at the forefront of crafting and curating compelling content that not only enhances our brand presence but also drives significant sales growth. Your dual expertise in content creation and sales strategies will be pivotal in generating leads, nurturing customer relationships, and ultimately achieving revenue targets. Dive into the responsibilities and qualifications that define this role:

Responsibilities:

1. Content Strategy and Planning:

• Collaborate closely with sales and marketing teams to formulate a potent content strategy in alignment with sales objectives and target audiences.
• Identify content requirements across various sales funnel stages and establish a comprehensive content calendar.

1. Content Creation:

• Develop high-quality, engaging, and persuasive content across multiple platforms, including website, social media, email campaigns, presentations, and more.
• Create sales-centric content, encompassing product/service descriptions, value propositions, case studies, success stories, and sales collateral.

1. Lead Generation and Conversion:

• Forge content that directly addresses potential customers' pain points and challenges, positioning our offerings as solutions.
• Optimise content for SEO to enhance discoverability and stimulate lead generation.
• Collaborate seamlessly with the sales team to generate targeted content facilitating the conversion of leads into customers.

1. Sales Enablement:

• Develop sales enablement materials like pitch decks, sales scripts, objection handling guides, and competitor analysis.
• Ensure that sales teams have access to up-to-date and pertinent content that bolsters their sales efforts.

1. Content Distribution and Promotion:

• Implement robust strategies for the effective distribution of content via suitable channels, including social media, email campaigns, webinars, and industry publications.
• Monitor content performance using analytics tools and make data-driven adjustments to enhance reach and engagement.

1. Content Quality Control:

• Uphold a consistent brand voice and messaging throughout all content pieces.
• Edit and proofread content to guarantee accuracy, clarity, and alignment with sales objectives.

1. Industry Research:

• Stay abreast of industry trends, competitive landscapes, and customer preferences to fine-tune content strategies and messaging.

1. Cross-Functional Collaboration:

• Forge close collaborations with sales, marketing, design, and product teams to glean insights and partake in content initiatives.

Qualifications:

• Educational Background: Bachelor's degree in Marketing, Communication, Business, or a related field.
• Proven Expertise: Demonstrated experience in content creation and management, with a strong focus on sales-oriented content.
• Sales Savvy: In-depth understanding of sales processes, buyer personas, and the customer journey.
• Writing Skills: Excellent writing, editing, and proofreading skills, with the ability to craft persuasive content.
• SEO Proficiency: Proficiency in SEO best practices and content optimisation techniques.
• Tech Proficiency: Familiarity with content management systems and analytics tools.
• Creativity: Creative mindset with the ability to generate innovative content ideas.
• Organization: Exceptional organisational and time-management skills.
• Team Player: Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
• Results-Driven: Results-driven approach with a focus on meeting sales targets.
• Industry Experience: Previous experience in B2B sales or the technology industry is advantageous.

This is an example of one of the expert roles the team at S2M have placed previously. If you are looking for Content Manager job opportunities in Sydney, Brisbane, Melbourne or any other Australian city, simply register your resume with S2M.

OPPORTUNITIES ACROSS THE SALES & COMMUNICATIONS SECTOR