SEO CONSULTANT/SPECIALIST JOBS

The following job description is a snapshot of one of our successful placements.

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SEO CONSULTANT/SPECIALIST

We're on the lookout for a seasoned and adept SEO Consultant to join our ranks. The perfect candidate will wield an intimate knowledge of search engine algorithms, the art of keyword research, the finesse of on-page optimisation, the craft of link building, and other nuances of SEO techniques. The SEO Consultant is the guiding compass for our clients, working in close collaboration to assess their specific needs, tailor strategies, and provide ongoing guidance to amplify organic search rankings and elevate website performance.

Responsibilities:

Client Consulting:

• Conduct thorough SEO audits and analyses to uncover realms of improvement.
• Collaborate seamlessly with clients to decipher their business objectives, target audience, and competitive panorama.
• Weave strategic recommendations and fashion bespoke SEO plans that harmonise with client aims.
• Articulate SEO strategies, maneuvers, and progress in a manner that resonates with clients.

Keyword Research and Analysis:

• Embark on comprehensive keyword research expeditions to pinpoint pertinent and high-yield target keywords.
• Dismantle keyword competition, dissect search volume, and fathom user intent to prioritise keyword focal points.
• Advise on keyword optimisation strategies for website content, meta tags, and other on-page constituents.

On-Page Optimisation:

• Fine-tune website content, headings, meta tags, and URLs to resonate with targeted keywords and enhance user experiences.
• Cast a discerning eye on website architecture and navigation to ensure their resonance with search engine preferences.
• Conduct regular content audits, offering insights for content optimisation and bridging gaps.
• Implement structured data markup and finesse rich snippets to elevate the visibility of search engine presence.

Technical SEO:

• Embark on website explorations to identify technical hitches that might undermine SEO performance.
• Forge partnerships with web developers to unravel technical conundrums, be it site speed, crawlability, or indexation.
• Set up and refine XML sitemaps, robots.txt files, and canonical tags.
• Keep a vigilant watch on website redirects, 404 errors, and other technical facets that may have an impact on SEO.

Link Building and Off-Page Optimisation:

• Innovate and enact link building strategies to amass top-notch backlinks from authoritative digital domains.
• Dissect competitor link profiles to unearth opportunities for link acquisition.
• Keep tabs on the backlink landscape, severing ties with toxic or substandard backlinks to keep the link profile in good health.
• Utilise the potent duo of social media and content marketing to amplify brand visibility and organically cultivate links.

Performance Tracking and Reporting:

• Keep a vigilant watch on website performance metrics using SEO tools and analytics platforms.
• Tend to the rise and fall of keyword rankings, the ebb and flow of organic traffic, conversion rates, and other SEO KPIs.
• Assemble regular reports to highlight progress, insights, and recommendations for clients.

Qualifications:

• Hold a bachelor's degree in marketing, communications, business, or related fields.
• Boast a stellar track record in roles such as SEO specialist, consultant, or comparable positions.
• Command a profound understanding of search engine algorithms, the very heartbeat of ranking factors, and the zenith of SEO best practices.
• Be well-versed in SEO tools like Google Analytics, Google Search Console, SEMrush, Moz, or analogous platforms.
• Exhibit a mastery of on-page optimization, technical SEO, and the artistry of link building strategies.
• Flex analytical muscles, deftly deciphering data to distill insights and chart courses of action.
• Possess proficiency in HTML, CSS, and wielding website content management systems (CMS).
• Showcase unparalleled communication and presentation skills, able to demystify intricate SEO concepts for clients.
• Stay vigilant and abreast of industry trends, algorithmic oscillations, and emergent SEO techniques.
• Certifications in SEO or allied digital marketing domains are a star in your crown.

If you're a maestro of SEO, with a profound understanding of its intricacies, and possess the art of guiding clients toward a flourishing digital landscape, then your role awaits. Join our league as an SEO Consultant and become an orchestrator of organic success for our clients.

This is an example of one of the expert roles the team at S2M have placed previously. If you are looking for SEO job opportunities in Sydney, Brisbane, Melbourne or any other Australian city, simply register your resume with S2M.

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