A versatile marketer with over 20 years experience in large corporations such as Vodafone and American Express as well as founder-led and global start-ups, carbar and HMD global - the home of Nokia phones. High strategic marketing and ecommerce capabilities with experience and proven ability to diagnose market, brand and customer insights to set vision and make effective trade-offs to implement winning strategies. Demonstrated ability to coach, motivate, build and lead diverse direct, cross-functional and remote agencies, partners and teams in dynamic environments.
Leadership experience across a variety of industries such as education, finance, telecommunications, ecommerce, automotive, technology and real estate.
Recent key Achievements
- Created and led a new category from start-up to scale-up - conceptualised and launched new products, partnerships and technology to grow subscribers 3,000% and lift monthly recurring revenue 4,000% to +$18M Annual Recurring Revenue.
- Successfully (re)launched the Nokia brand and suite of a new generation of Nokia phones running Android in Australia and New Zealand markets. Became a top 5 smartphone player and #1 feature phone brand in AUNZ and recognised as the only country globally to win Google funding to lead a co-branded mass media campaign focussed on a flagship device launch in Australia.
- Transformed Australia’s most iconic savings platform from paper-based to app-based digital coupons. Leveraged sponsorships, optimised performance marketing and used market-leading gamification to reduce CAC and grow member base more than 50% to +1M in less than 12 months.
Qualifications:
Bachelor of Business, Marketing and Tourism Management
Chief Marketing Officer - 65894858
Key Skills:
Marketing Leadership, Marketing Strategy, Brand Management, Public and Corporate Relations (PR), Go-To-Market Planning, Digital Marketing, Performance Marketing, eCommerce, Growth Marketing, Social Media Marketing, Influencer Marketing, Media Strategy, Media Planning, Mass Media Execution, Brand Activation, Customer Research, CRM, Data Management, Analytics, Google Suite, Adobe Suite, HubSpot, Braze, Meta.
Salary Expectations:
Min $220,000 base excl super, car and bonuses
Target - $275,000 base excl super, car and bonuses
Location:
Sydney
Employment Type:
Contract/Permanent (Perm preferred)
Availability:
2 weeks
Preferred Work Model:
Open - on-site, hybrid or remote
Qualifications:
Bachelor of Business, Marketing and Tourism Management
Consultant to Contact:
Brett Dickinson
