If you're a job recruiter, it's time to implement text messaging into your recruiting and training strategy. Relationships with great candidates need to be built through solid communication, and this is accomplished through emails, phone calls and text messaging. When you want potential job candidates to buy-in to your company, building a relationship of mutual respect is vital. When you utilize text messaging throughout the recruitment process, things will move more quickly. You'll be able to gather information in an instant, ensuring applications are complete before the candidate comes in for an interview.

Text Messaging is Quick Communication

Finding the top talent for your company means that you have to be fast with your communication. While emails and phone calls are effective, text messages are read much more quickly. Most text messages are read within three minutes, and text messages have an open rate of 98%. This means that if you want to reach a potential job candidate, text messaging is the way to go. You can send out a message, and it is likely that a recruit will respond within minutes if they are interested in your company.

Choose Your Text Messages Wisely

You'll want to be selective with the messages you send out, as too many messages can be annoying to new job candidates. If you send out messages that aren't relevant, you may start to be ignored by potential recruits. With mass texting , recipients can quickly become overwhelmed when they receive too many texts from your company. Take the time to decide who should receive your message, and make sure it is precise. Don't waste anyone's time with a useless text message, even if it's only a few seconds. Use text messaging to request additional information, or provide further details about a relevant job opportunity.

Your Website Needs to be Mobile Ready

When you are contacting recruits through text messaging, you have to make sure that your website is optimized for use on mobile devices. If your recipients are receiving a text message on a cell phone, they are going to follow any links to your website you send on their phone. This means that if your website isn't optimized for use on mobile, it's going to be difficult to successfully follow the link. Check the loading speed of your website on mobile devices, and work with a developer if your website is not yet optimized for use on mobile devices.

Make the Initial Application Easy

To get recruits into your system, make the initial application process an easy one. Make sure that any forms you send through text messaging are able to be filled out on mobile devices. You can always use text messaging to gather further information on applicants that you are interested in once they are in your database. When the initial application is easy, recruits are going to be more likely to fill out the application. If the application is cumbersome, it's possible that the recruit won't bother to complete the process.

When you work as a recruiter, reaching the most qualified candidates for a job opening is vital to your success. You'll need to stay connected with potential recruits, and this means communication through email, phone and through text messaging. Recruits want to know what is going on, and most prefer to receive text messages from your company to learn about new opportunities. Text messaging is an important method to reach out to job applicants, streamlining the recruitment process.

For more information on how integrating a text messaging software can boost your recruiting process, click here !

Author Biography:

Ken Rhie

Ken Rhie is the CEO of Trumpia , which earned a reputation as the most complete SMS solution

including user-friendly user interface and API for mobile engagement, Smart Targeting, advanced

automation, enterprise, and cross-channel features for both mass texting and landline texting use

cases. Mr. Rhie holds an MBA degree from Harvard Business School. He has over 30 years of

experience in the software, internet, and mobile communications industries.