30 July 2010
The board of Australia’s biggest media buyer Mitchell Communication Group has recommended to shareholders that they accept a bid from Aegis to purchase the company for $363m. In a joint statement from MCG and Aegis released to the ASX this afternoon... read full story
29 July 2010
The iPhone 4's launch in Australia is just days away and Apple and its carrier partners have today announced their pricing plans and launch event details. Apple has sold more than 3 million of the smartphones since iPhone 4 was launched a month ago in F... read full story
28 July 2010
News Limited has released its first 'Newspaper Sectional Readership Study', a project designed to assist advertisers in targeting their print spend. The research, conducted across metropolitan, national daily and Sunday mastheads, involved responses fro... read full story
27 July 2010
A fifth of Australians would rather go without food, heating or TV before giving up their internet connection. A new survey into the online habits of Australians has also revealed Melbourne is home to the nation's most "connected" households. More ... read full story
26 July 2010
Labor is losing the battle in social media even though it is dominating the conversation online, say social media strategists who have delivered a scathing report on the main political parties' efforts in what was billed a "digital election". Despite th... read full story
23 July 2010
AskMen has released the results to their 'Great Male Survey', a global survey interrogating men about their attitudes to relationships, politics, lifestyle, business, fashion and sex. 100,000 men aged 18 – 34 were surveyed globally (including 3000 Austr... read full story
22 July 2010
The Australian Greens have called for a levy on junk food and alcohol advertising similar to the levy which has applied in France since 2004. Launching the policy with Victorian Greens Senate candidate, Dr Richard di Natale in Melbourne today, Greens lead... read full story
21 July 2010
The federal government will hand-pick an "expert" to manually check up to 10,000 blacklisted web pages. The proposal, which one critic described as too traumatic and absurd, will come to fruition over the next year if Labor wins the August 21 election... read full story
20 July 2010
Advertising agency Reprise Media has been drafted to handle search marketing for online wine retailer Wine Selectors. The announcement: One of Australia’s largest online wine retailers, Wine Selectors, has appointed Reprise Media to handle search... read full story
19 July 2010
According to a survey by Aquent, employment in the marketing and design industry looks to be on the rise after the turbulence of the GFC. The ‘2010 Market Eye’ survey found that close to 50% of employers have added staff over the past six months, while ... read full story